
KU Change-Agent Readiness Executive Program
(KU CARE)
= Class ONE =
Because The World Needs Leaders Like You
Our Originality
We help transform top executives like you into great leaders that the world needs by emphasizing on Experiential Learning (EL) and Future Problem-Solving Program (FPS) learning approaches, which are divided into three types of learning methods as follows:
01
Lecture-Based
Core Courses
02
Case-Based
Discussion
03
Active learning with
“BCG in Action”
Curriculum Structure
The curriculum consists of 4 modules, total 13 times 40 hours as follows:
Module 1:
Change and Adaptation for Survival
- The changing world and the new leadership roles in the BCG economy
- BCG economic model for sustainable development
- Adaptation of the public and private sectors for sustainable development
- Sustainability foresight
Module 2:
Roles of Change-Agent
- Leadership in a post-modern society based on the rule of law and sustainability
- Leadership roles and transformation towards High Performing Organizations (HPO)
- Adaptation of organizational leaders under disruptive change and climate crisis
- The role of leaders in large scale change and how to establish the system thinking culture
Module 3:
Green Economy and Sustainability
- Environmental, Political, and Social Landscape for Sustainable Development
- Future business opportunity and monetization with carbon credit
- Economic, Social and Governance (ESG), Dow Jones Sustainability Index (DJSI) and changes in the way of doing business and trading
- A business model that creates changes in line with the trend of sustainable growth
- The role of the new generation and ideas in driving the economy and creating sustainability
Module 4:
Driving towards Sustainable Development
- The case studies of driving business with innovation and sustainability
- The cooperative action on technology development and transfer to tackle the climate change
- Sustainable Development Goal (SDG) perspectives and guidelines for success with SEP and BCG

Honorary Speakers
Speakers | Positions |
---|---|
Mr. Kiatchai Maitriwong | Director of Thailand Greenhouse Gas Management Organization (TGO) |
Mr. Kriengkrai Thiennukul | President of the Federation of Thai Industries (FTI) |
Prof. Dr. Kittipong Kittayarak | Director of Thailand Institute of Justice (Public Organization) |
Dr. Witoon Simachokedee | Former Permanent Secretary of the Ministry of Industry and green industry experts |
Dr. Pailin Chuchottaworn | Chairman of the Board and Independent Director, GPSC |
Dr. Kobsak Pootrakool | Director of the Bangkok Bank Public Company Limited and President of the Federation of Thai Capital Market Organizations |
Dr. Soraphol Tulayasathien | Senior Executive Vice President of the Stock Exchange of Thailand |
Prestigious Speakers
Speakers Positions Ms. Sopacha Dhumrongpiyawut Chairman of the Executive Committee, Gunkul Engineering Public Company Limited Ms. Jareeporn Jarukornsakul Chairman of the Board, WHA Corporation Public Company Limited Ms. Jittinun Chatsiharach Chief Executive Officer of Token X Co., Ltd. Ms. Chanaphan Juangroongruangkit Senior Vice President, Thai Summit Group Ms. Chadatip Chutrakul Chief Executive Officer of Siam Piwat Group Assoc. Prof. Dr. Ratanawan Mangkang Director of VGreen, Faculty of Environment, Kasetsart University Mr. Peerapong Jaroon-ek Chief Executive Officer of Origin Property Public Company Limited Asst. Prof. Dr. Thon Thamrongnawasawat Marine Biologist, Associate Dean of the Faculty of Fisheries, Kasetsart University Mr. Peerapong Krinchai Executive Vice President, Charoen Pokphand Foods Public Company Limited Assoc. Prof. Dr. Singh Intrachooto Head of Creative Design Center for the Environment at Faculty of Architecture, Kasetsart University Mr. Jirayut Srupsrisopha Founder and Chief Executive Officer, Bitkub Capital Group Holdings Co., Ltd. Dr. Tanai Charinsarn Certified Strategic Consultants by the Association for Strategic Planning (USA) and the Strategic Planning Society (U.K.). Mr. Ekachai Yimsakul Managing Director of Arun Plus Co., Ltd.

Names | Positions | Information |
---|---|---|
Dr. Witoon Simachokedee | Chairman of Advisory Board |
|
Dr. Chongrak Wachrinrat | Hon. Advisory committee |
|
Associate Prof. Dr. Sasivimol Meeampol | Hon. Advisory committee |
|
Dr. Olarn Chaipravat | Advisory committee |
|
Dr. Pailin Chuchottawor | Advisory committee |
|
Ms. Kobkarn Wattanavrangkul | Advisory committee |
|
Dr. Wijarn Simachaya | Advisory committee |
|

Executive Directors
Names | Positions |
---|---|
Assistant Professor Dr. Kamolbhan Sangmahachai | Executive Director and Program Chair Director of KUBCD |
Ms. Chanaphan Juangroongruangkit | Executive Director (Business Relations) and President of Kasetsart Business School Alumni Association |
Dr. Eakapat Manitkajornkit | Executive Director (Academic) |
Advisory to Directors
Names Assoc.Prof. Dr. Suwannee Sangmahachai Dr.Weraphong Chutipat
Other Activities
Some of the activities included in our program are:

Conditions for Certification
Participants who have passed the KU Change-Agent Readiness Executive Program (KU CARE) will receive a certificate from Kasetsart University in the following conditions:
- Attending at least 70% of the curriculum or 28 hours
- Participation in BCG-in-Action Project
Time & Place
- Every Friday from 1.00 - 6.00 PM
- Starting July 7 to October 20, 2023
- At: Ratchapruek Club, Vibhavadi-Rangsit Road Tungsonghong, Laksi, Bangkok
Apply Now
Apply now and get an early bird ticket discount (limited spots available)
Promotion Dual Tickets Expire:
Early of Early Bird Tickets Expire:
Early Bird Tickets
Expire:
Full Price Tickets
Expire:
Targeted Participants:
- The top executives of private sector organizations (limited companies and public limited companies), government agencies, state enterprises, public organizations, higher education institutions, who holding a position equivalent to C-level executives or the director-general
- A high-ranking commander of the Armed Forces and Police Departments with the same rate as Major General, Rear Admiral, Air Vice Marshal or Police Major General
- Persons whom the curriculum committee consider as appropriate to attend because of his/her experience or reputation
PROGRAM FEE (EARLY OF EARLY BIRD):
119,000 THB/Person
THINGS INCLUDED IN THE FEE:
- Speakers, training materials, equipment, meeting rooms, lunch snacks and drinks
- Expenses for conducting tour within the country – buses, accommodations (single & double beds) and food
- Ice Breaking & Welcome Party, Farewell Party
- International tour is EXCLUDED
News & Update
Kasetsart University announced the intention to drive BCG economic “Clearcut Chudchen”
March 16, 2023, Kasetsart University announced the intention to drive BCG economic policy through NBT 2HD program “Clearcut Chudchen,” honored by
KU CARE Program Was Launched To The Public
Assistant Professor Dr. Kamolbhan Sangmahachai, Head of Business Capability Development Research Center, Faculty of Business Administration, Kasetsart University, held a press conference to launch Senior Leadership Certificate Program in Sustainable Business, the KU Change Agent Readiness Executive Program (KU CARE)
Contact Us
Get in touch with us for any enquiries
Research Center for Business Capabilities Developing (KUBCD)
Kasetsart University
- 02-561-2775
- admin@kucare.info
- kucare.info
- KU CARE
Ms. Sukumaporn Poonsawas
Tel. 083-516-3653
Ms. Supatra Phuangpae
Tel. 084-335-7888
Organized By:
Research Center for Business Capability Development (KUBCD)

Co-Organized By:
Kasetsart Business School Alumni Association (KBSA)
